Privacy Policy

Last updated: July 4, 2025

Introduction

At Umamusume.run ("we," "our," or "us"), we respect your privacy and are committed to protecting it through our compliance with this policy. This Privacy Policy explains how we collect, use, and share information when you visit our website at https://umamusume.run (the "Website").

1. Information We Collect

We collect information automatically when you visit our Website through the use of Google Analytics 4. This information includes:

  • Device Information: Browser type, operating system, device type, screen resolution, and language preferences
  • Usage Information: Pages viewed, time spent on pages, links clicked, and navigation paths
  • Technical Information: IP address (anonymized), approximate geographic location (country/city level), and referring website

We do NOT collect any personally identifiable information such as names, email addresses, or other contact information, as our Website does not require user registration or login.

2. How We Use Cookies and Similar Technologies

Our Website uses cookies and similar tracking technologies to collect usage data through Google Analytics 4. Specifically:

  • Google Analytics Cookies: We use the following Google Analytics cookies:
    • _ga - Distinguishes unique users (expires after 2 years)
    • _ga_<container-id> - Maintains session state (expires after 2 years)
  • Purpose: These cookies help us understand how visitors interact with our Website, which pages are most popular, and how we can improve user experience

You can control cookie settings through your browser preferences. Please note that disabling cookies may affect your experience on our Website.

3. Google Analytics 4

We use Google Analytics 4, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses cookies to help us analyze how users interact with our Website.

The information generated by the cookie about your use of the Website (including your anonymized IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the Website, compiling reports on Website activity, and providing other services relating to Website activity and internet usage.

Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.

You can learn more about how Google uses data when you use our Website by visiting How Google uses information from sites or apps that use our services.

4. Data Retention

Google Analytics data is retained according to the following schedule:

  • User-level data: 14 months
  • Event-level data: 2 months

These retention periods are automatically applied by Google Analytics and help us maintain relevant analytics while respecting user privacy.

5. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

  • Opt-out of Analytics: You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on
  • Cookie Management: You can manage or disable cookies through your browser settings
  • Do Not Track: Some browsers have a "Do Not Track" feature that lets you tell websites that you do not want to have your online activities tracked

6. International Data Transfers

By using our Website, you understand that your information may be transferred to and stored in the United States or other countries where Google maintains servers. These countries may have data protection laws that are different from the laws of your country.

7. Children's Privacy

Our Website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are under 13, please do not use our Website.

8. Data Security

We implement appropriate technical and organizational measures to protect the information we collect. However, no internet transmission is ever completely secure or error-free. Please keep this in mind when visiting our Website.

9. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to read the privacy policies of any third-party sites you visit.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Email: support@umamusume.run
Website: https://umamusume.run

12. California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA). Since we do not collect personal information beyond analytics data, most CCPA rights may not apply. However, you can still opt-out of analytics tracking using the methods described above.

13. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), you have certain rights under the General Data Protection Regulation (GDPR). Our legal basis for collecting and using the information described in this Privacy Policy is our legitimate interest in understanding how visitors use our Website to improve our services.

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your information
  • Object to our processing of your information
  • Request restriction of processing
  • Lodge a complaint with a supervisory authority

Since we only collect anonymized analytics data, we may not be able to identify specific user data for access or deletion requests.